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The Cipher Blog

Goodbye Information, Hello Intelligence.

Defining Intelligence

Maximizing your competitive advantage will require intelligence inputs as a part of your solution. And your challenges will begin with the word itself. Simply put, “intelligence” is the “synergy” ... Read More

Should Product Marketing Managers Do Competitive Intelligence?

Competitive Intelligence sounds sexy. It’s strategic. Or it can be. It’s weighty. Huge books are written about it. It’s valuable. Careers are made on it. Read More

Product Marketing Meets Competitive Intelligence

This is a post by Guest Author Iris Stein from Read More

Using FactSet for Competitor Analysis

Competitor analysis is crucial to any marketing and production strategy. Competitive analysis promotes better market reactions, product price setting and marketing strategy. Performing SWOT ... Read More

Using Clinicaltrials.gov for Competitor Analysis

Competitor analysis is a process the best companies activate to gain a competitive advantage. This should be an important aspect of every company’s marketing and production plan. Competitive ... Read More

Using OECD for Competitor Analysis

In any sector, the only way to be competitive is to know your competitors inside and out. This is accomplished through thorough, ongoing competitor analysis. OECD is one of the tools that gets ... Read More

Using OANDA for Competitor Analysis

Would you be surprised if I told you, highly competitive companies usually know the most about their ... Read More

Using IMF (International Monetary Fund) for Competitor Analysis

IMF is the International Monetary Fund. The IMF is a sister organization to the World Bank and the largest lender of public funds worldwide. IMF is an agency of the United Nations, so its ... Read More

Using SEC Edgar Database for Competitor Analysis

The U.S. Securities and Exchange Commission (SEC) is part of the United States federal government. Its database is known as EDGAR, which stands for Electronic Data Gathering, Analysis and ... Read More

Smarter, Faster Decisions With Intelligence Software

Acknowledged by SCIP as a best-in-class CI solution, Knowledge360® makes it easy to aggregate and visualize information so you spend less time searching and more time making strategic decisions.

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