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The Cipher Competitive Strategy Blog

A Recap of the 2019 SCIP Conf & Expo

With workshops, sessions and a full exhibitor hall, this year's Society of Competitive Intelligence Professionals (SCIP) ... Read More

SLA Webinar - How Technology is Changing the NexGen of Competitive Intelligence

Last week Cipher CEO, Peter Grimm, spoke to members of the Special Libraries Association (SLA). If ... Read More

Top LinkedIn Market Intelligence Profiles for the Healthcare Industry

You can learn a lot from our top Market Intelligence profiles If you're just starting out or early in your career as a Competitive Intelligence professional, it's likely you are ... Read More

5 Steps to Competitive Intelligence Success

A framework for internal competitive intelligence professionals to demonstrate and expand the value they deliver. Read More

How to do Market Research: Differentiation, Trends, Indicators and Warnings

Thorough market research includes understanding and monitoring key differentiators and trends that affect your position vis-a-vis your competitors. During a time that Fortune calls "The Age of ... Read More

I’m a Marketer and I Don’t Want Your Email

This article was originally posted as a guest post on Read More

Competitive Intelligence Gains Traction in the Auto Care Industry

For decades some of the largest companies in highly competitive industries have relied on competitive intelligence ... Read More

The 5 Biggest Takeaways from Our Competitive Intelligence State of Play Report

We partnered with James Madison University to analyze the current trends in ... Read More

Market Trend Monitoring: How to Avoid Competitor Surprises

The ability for a company to stand the test of time relies on their agility. Large cultural and technological changes are occurring faster now than ever before in history. Developers alter the ... Read More

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