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On-Demand Webinar: 2021 Competitive Intelligence Trends

Watch the conversation NOW!

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Forrester Webinar 2021 - Logos-1

Large organizations rely on multiple third-party vendors to assist with market and competitive intelligence across product phases. These relationships are plagued with inefficiencies that companies are looking to fix.

Listen to Cipher President, Peter Grimm, and our guest speaker, Forrester Principal Analyst, Cinny Little give a live discussion on competitive intelligence trends.  

During this on-demand webinar recording Peter and Cinny will discuss:

  • Which CI activities organizations most likely should outsource to third party partners
  • Common challenges associated with outsourcing CI activities and deliverables, and how to avoid them
  • The market and competitive intelligence technologies companies plan to adopt in the next 12 months
  • Future CI spending forecasts

Download the recording now! 

Featured Speakers

peter-grimm

Peter Grimm

President, Cipher Consulting at Consensus Point

Peter brings a rich blend of national security and commercial strategy consulting experience. Following service in the US Navy and as a government counterterrorism analyst, he joined the strategy practice of Deloitte Consulting where he led teams delivering strategic planning and business transformation services for clients in both Federal and commercial spaces. He now leads an innovative team that provides consulting services and technology solutions designed to help clients make smarter, faster decisions.

Cinny Little - Forrester

Cinny Little

Principal Analyst, Forrester

Cinny serves customer insights professionals, covering the skills and ways of working required to build a culture of data activation. She helps market research/consumer intelligence, digital analytics, customer analytics, market and competitive intelligence, and business analyst pros drive more value from their work. She researches data storytelling; insights and analytics strategy; organizational design; process; roles and talent development; and vendor evaluation.