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The Other Side of COVID

Market and Competitive Intelligence for a Post-Pandemic World and Recession Economy

Months ago, we deployed our market and competitive intelligence software, Knowledge360® to monitor vital COVID outbreak news and information. Today, we're doing it again...

While the threat of coronavirus is not behind us, business leaders now seek critical decision-making information to set their course for what will be on the other side of the pandemic. 

To meet these needs, we have again deployed our tools to gather, organize and share key trends expected to have a lasting impact on our markets, industries and economy. 

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Our Post COVID Intelligence Framework in 90 Seconds

Intelligence Framework Introduction Video


What comes next? 

While we are not on the other side of the pandemic, our individual states, local governments and businesses are establishing plans to cautiously resume operations and set a course for the future amidst so many unknowns.


To support that effort, we are working with clients and partners to produce and share research and analysis of trends and shifts in market dynamics related to the pandemic and the recession economy in the US.

Why are we doing this? 

Our motivation is the same as yours, a desire to get out in front of what will become the “new normal” and understand what buying and usage behaviors will be most likely to emerge on “the other side” of the current crisis. 

"How will a recession economy interact with your post-pandemic consumer behaviors and decision drivers?"


If your business leaders are asking for for insights to inform their planning and investment we should talk. At a minimum you'll want to follow our Other Side Dashboard built on Knowledge360® to monitor three key trends our research indicates will be influential in our post-pandemic world and a recession economy.

How might you benefit

Consider the value of a team with tools focused on likely impacts emerging, new industry trends or shifts in consumer and customer behavior? 


Your "Other Side" strategy will require clarity surrounding the trends likely to ignite, accelerate, decelerate, or halted as a result of the pandemic.


Our insights team translate hypothesis sets into foresight questions and field them using, HUUNU, our proprietary Prediction Market research platform. Finally you will have a way to dimensionalize the trends and shifts you have identified.


Your research can now answer; time to recovery questions, the impact on buying and consumption behaviors, or how technology acceleration will alter distribution models.

See the other side clearly

While your new insights are powerful, we understand your needs don't end with a prediction of market disruption. Both your competitors and your own business are constantly adjusting to market shifts. You need to maintain your clear vision.


Leveraging the power of our AI-powered, cloud-based monitoring system, Knowledge360®, we will track indicators of competitive and market shifts as they pertain to three key trends we have identified. 

Look under the K360 hood

Our Other Side of COVID Resources

We're monitoring and sharing the impact of the Coronavirus on these three key trends.  


The Increased Adoption of Online and Mobile Banking 


The Advancement of Telehealth


The Impact on the Sharing Economy


The effect on urbanization rates 

The Other Side of COVID News 

Scroll to see key industry news revealed through Knowledge360® each week, subscribe to receive the latest updates. 

The Week of June 15th


Can Co-Living Survive The Pandemic?

In the early weeks of COVID, there was extensive reporting on how the pandemic had accelerated the adoption of e-commerce and dealt a devastating blow to retail landlords. Now...


The roll out of telehealth during the coronavirus pandemic has been one of the few positives of the crisis, but it remains to be seen whether the almost wholesale switch to video consultations will remain after the pandemic eases.

New research from the University of California, San Francisco, suggests it will become a permanent feature for some healthcare providers.  The paper highlights how patients...