Cipher will be speaking and exhibiting at this year's Special Libraries Association (SLA) conference in Baltimore, MD this June 11-13.
SLA's annual conference is the premier event for information professionals who want to develop essential skills, network with colleagues, explore key trends in knowledge and information management, and visit with leading product and service providers.
Cipher participated in last year's event in Phoenix, AZ where more than 1,000 information professionals battled the summer heat to learn about the latest industry trends. More attendees are expected for this year's event in Baltimore—a mere 30 minutes from Cipher HQ in Annapolis, MD!
We have partnered with the Competitive Intelligence Division (CID) of SLA to bring targeted content to the CI professionals in attendance. Details on our speaking engagements at the conference are included below.
Title: [Panel Discussion] Where do I start? Fundamentals of CI
Date: Monday, June 11 | 4:00 PM
Speakers: Derek Heiss, Director of Consulting, Cipher; Carolyn Loos, Senior Information Specialist, Exxon Mobil; Arthur Weiss, Managing Director, AWARE
The biggest question for info pros looking to make the move into CI is “Where do I start?” In this interactive session focused on practical application, presenters will go over the basics of CI research and analysis. Attendees will learn how to take the leap beyond the “how, what, where, when, who” of research to explain “why” the output matters, and how that output can have an impact on the stakeholders and the business. Participants will come away with a deeper understanding of the intelligence process, basic web-based research techniques, typical systems and resources to consider, and how presenting intelligence output differs from typical research.
Title: [Quick Take] Why CI? Metrics and Best Practices to Demonstrate the Value of Intelligence Work
Date: Wednesday, June 13 | 9:00 AM
Speakers: Peter Grimm, CEO, Cipher; Carolyn Loos, Senior Information Specialist, Exxon Mobil
Competitive intelligence has broad applicability across organizations of all sizes, but it is often difficult to produce a tangible ROI. In this quicktake, learn the best practices top companies use to demonstrate the value of CI and discover tools to track the performance of CI.
As an exhibitor of this event, Cipher will host a booth in the exhibit hall to speak with attendees about their competitive strategies for 2018. Be sure to stop by Booth #505 for a quick chat to see what Cipher can do for you!
We look forward to chatting about:
And anything else that comes to mind! Whether it’s delivering cutting-edge technology solutions, partnering with clients on research and analysis, or advising the C-Suite on effective strategy, the world’s greatest companies trust us to deliver actionable results.
