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Cipher to Speak at SLA (June 11-13)

Cipher

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June 6, 2018

Cipher will be speaking and exhibiting at this year's Special Libraries Association (SLA) conference in Baltimore, MD this June 11-13. 

SLA's annual conference is the premier event for information professionals who want to develop essential skills, network with colleagues, explore key trends in knowledge and information management, and visit with leading product and service providers.

Cipher participated in last year's event in Phoenix, AZ where more than 1,000 information professionals battled the summer heat to learn about the latest industry trends. More attendees are expected for this year's event in Baltimore—a mere 30 minutes from Cipher HQ in Annapolis, MD! 

We have partnered with the Competitive Intelligence Division (CID) of SLA to bring targeted content to the CI professionals in attendance. Details on our speaking engagements at the conference are included below.  


Title: [Panel Discussion] Where do I start? Fundamentals of CI 
Date: Monday, June 11 | 4:00 PM
Speakers: Derek Heiss, Director of Consulting, Cipher; Carolyn Loos, Senior Information Specialist, Exxon Mobil; Arthur Weiss, Managing Director, AWARE

The biggest question for info pros looking to make the move into CI is “Where do I start?” In this interactive session focused on practical application, presenters will go over the basics of CI research and analysis. Attendees will learn how to take the leap beyond the “how, what, where, when, who” of research to explain “why” the output matters, and how that output can have an impact on the stakeholders and the business. Participants will come away with a deeper understanding of the intelligence process, basic web-based research techniques, typical systems and resources to consider, and how presenting intelligence output differs from typical research.

Title: [Quick Take] Why CI? Metrics and Best Practices to Demonstrate the Value of Intelligence Work
Date: Wednesday, June 13 | 9:00 AM
Speakers: Peter Grimm, CEO, Cipher; Carolyn Loos, Senior Information Specialist, Exxon Mobil

Competitive intelligence has broad applicability across organizations of all sizes, but it is often difficult to produce a tangible ROI. In this quicktake, learn the best practices top companies use to demonstrate the value of CI and discover tools to track the performance of CI.

 


As an exhibitor of this event, Cipher will host a booth in the exhibit hall to speak with attendees about their competitive strategies for 2018. Be sure to stop by Booth #505 for a quick chat to see what Cipher can do for you! 

We look forward to chatting about:

  • Knowledge360® - The first and only SCIP CertifiedTM competitive intelligence software designed to help CI professionals save time and stay ahead of the competition by collecting, organizing, and analyzing the information necessary to make informed business decisions. Our CTO, Conor McManus, will be on-site at the event to discuss exciting new updates to the product and our roadmap for future enhancements. Learn more
  • CI State of Play - Life Sciences 2018 - Developed in collaboration with James Madison University, this ground-breaking new report will provide clear benchmarks for how the Top 300 companies in the Life Sciences industry are structuring CI. Reserve your copy.
  • CI Best Practices & Fundamentals - Stop by for a quick chat with Peter or Derek to follow-up on their presentations during the event! Or just to discuss the state of the CI industry in general. 

And anything else that comes to mind! Whether it’s delivering cutting-edge technology solutions, partnering with clients on research and analysis, or advising the C-Suite on effective strategy, the world’s greatest companies trust us to deliver actionable results.

SLA 2018 Annual Conference Register

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Cipher
Cipher

Cipher is a full-service competitive strategy and technology firm. We provide world-class consulting services and technology solutions that help our clients gain and maintain a competitive edge.