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Competitor overviews play a central role in any Competitive Intelligence (CI) strategy. It explores all relevant areas of one direct competitor’s business, and helps you build a comprehensive understanding of that competitor.
Learn to make better strategic decisions for your business by building a holistic story of the company's core competencies, business model, and growth strategies. Download the Competitor Overview Template and get started today.
This template includes:
- SWOT Analysis
- Action Matrix: recommended action items based on tracking and monitoring, analyzing, and act.
- Business Model Overview
- Sales and Marketing Strategies
- Product Capabilities and Development